WHAT IT IS
A color-safe clarifying shampoo with skincare-inspired ingredients, micro-dosed with the patented K18Peptide™ to nourish hair while removing buildup for a clean, healthy hair canvas.
WHAT IT DOES
Deeply cleanses hair and scalp: A non-stripping lather works to unclog hair follicles while banishing dirt, oils, metals, and things left behind from heavy product buildup including 99% of product buildup, 95% of sebum + a 76% copper reduction after just 1 wash
Clears the path: Preps hair for maximum K18 Molecular Repair Leave-in Treatment results. Everything performs better on clean, clarified hair including color + chemical services, treatments, and styling products.
Creates ideal foundation for healthy hair: This formula cleanses effectively in hard water, tackling common metals like Nickel, Cadmium, Lead, Zinc, Iron to deliver a deeper cleanse without disrupting hair or being harsh on the scalp.
WHY IT WORKS
Intentional active ingredients remove buildup without stripping
Purposeful formulation powered by active skincare-inspired ingredients (no fillers) to clean effectively without stripping it or messing with your color. Features 17 ingredients, plus our patented peptide.
Activated Charcoal absorbs toxins, excess oils, and dirt in the hair and scalp.
Salicylic Acid clears sebum buildup in follicles without stripping hair of essential moisture and lipids.
K18Peptide™ works to reduce protein loss that can occur during washing to keep hair feeling soft, strong, healthy and clean.
HOW TO USE
Engineered for less frequent heavy duty washing
1. Swap out your regular shampoo for this power wash 1x weekly or as needed.
2. Massage into hair + scalp to remove excess build-up.
3. Thoroughly rinse.
4. Repeat as needed.
FULL INGREDIENT LIST:Water (Aqua) (Eau), Sodium C14-16 Olefin Sulfonate, Cocamidopro-pyl Hydroxysultaine, Salicylic Acid, Charcoal Powder, sh-Oligopep-tide-78, Panthenol, Glycerin, Sodium Phytate, GuarHydroxypropyltri-monium Chloride, Caprylyl Glycol, Caprylhydroxamic Acid, Citric Acid, Potassium Hydroxide, Sodium Hydroxide, Fragrance (Parfum), Benzyl Salicylate, Limonene
Vegan and cruelty-free.
FREE FROM:Sulfates, parabens, phthalates, lilial, silicones, artificial colors, sodium chloride, formaldehyde, and formaldehyde donors.
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